We had the great privilege and honor of speaking at LEGO's internal Design Camp last week - a day away from the office for the creative team in beautiful Enfield, Connecticut. Scott Decoteau, along with the talented and generous crew at LEGO, were gracious hosts during our time in New England. Highlights of the trip included the LEGO HQ tour (wow), dangerously delicious indian food, bowling and sharing sentimental stories about the infamous drawstring denim LEGO bag.

To commemorate our talk, we decided to make some things. One of them being a poster of us creating our new mark out of 4,236 bricks - flown in from all over the world. After 2 hot days, 1 broken mallet (don't ask), 6 iced coffees and 3 blisters, the mosaic came to life. Extra special thanks to LEGO for supplying the baseplates.

Unfortunately these posters and prints are not for sale, but who knows - we may throw some in future IC poster orders ...

As we enter into our seventh year here at IC, we've decided to give our iconic mummy mark an upgrade.

The reenvisioning of our logomark is something we have been considering for some time. With a consciousness for particularly small uses (social media icons, products, packaging, clothing tags, etc.) we sought out for a bold, timeless mark that stands strong in every possible scenario. With a handful of new projects/products on the horizon, we decided that now is the time.

The original mark I created in 2006 was inspired by skateboard graphics and other pop art from our coming of age. Although it feels somewhat classic in its own right, the detailed style has proved to be limiting over the years.

Our goal was to create a simpler, more streamlined version of our classic "cyclops mummy," keeping its overall concept (and hopefully its recognizability) in tact, but modernized and with a broader range of usability.

We explored a variety of shapes for the head itself - a perfect circle, a rectangle with rounded corners, etc. In the end, it was imperative that it truly convey a head shape, so we landed on what we refer to as the "egg."

Aside from the logo's core theme, we also knew we'd be sticking with our classic color scheme. It feels as integral to our brand as the mark itself, and allows us to maintain our focus. Another benefit of this new mark is our ability to explore varying combinations of these colors depending on its use. The solid white or yellow wrap will be the primary marks, while the shaded versions - with white highlights on the yellow wrap, and yellow lowlights on the white wrap, give us more detailed options as well.

A minor but important detail was the small piece of wrap peeking around the backside of the mummy head. It's a subtle inclusion, but it truly helps the read. It was necessary that this piece be included, but without jeopardizing the true center of the new mark.

You'll also notice the inclusion of an ® mark. With the recent registration of our brand name and identity, it's time to make it official.

And of course, we celebrate this momentous occasion with some swag. New T-Shirts are available for pre-order (shipping mid-late September) as well as new silk-screened die-cut stickers.

Our Gravity logo for Lecrae - Where's Waldo style. Thanks to Rick Titshaw for the heads up.

We recently had the opportunity to work with some friends to create a brand for their newest endeavor, Animal Media Group. One of their first projects is an incredibly moving documentary called Blood Brother, which they were gracious enough to share with us, and had me choking back tears for nearly 90 minutes straight. Watch the newest trailer (below) and look for the film in theaters soon. Bring some tissue.

Well, The Spit Swap has come and gone. The 2-night stint with yours truly in Portland and Mr. Draplin laying it down in Seattle was one for the record books. Portland, I can't thank you enough for cruising out to The Ace to watch me sweat it out up there as I attempted to tell our scattered story. It was a fun night of sharing great conversations with real folks. I had a blast. And Portland - your art, design and illustration community is one to be envied. Hats off to you nice people ... Massive high-fives to Eric Hillerns for the hospitality and for dreaming this baby up. Seriously. Aaron Draplin (and family!) for the obvious reasons. The man has talent in about a zillion areas, including the English language. But you guys knew that.

And of course The Ace Hotel, Lloyd Winter, Duane King, 52 Limited, Always With Honor, Portland AIGA, Fort Port ... the list goes on. Thanks to everyone who helped out, brought beer, food, tweeted, you name it. THANK YOU!

A few rad shots of the night, courtesy of long-time broseph Mr. Arges:

We stopped by the mighty W+K to visit one helluva guy Lloyd Winter and to apparently have our socks knocked off by the sheer awesomeness in that building. Wow.

"Yup, that's a bear"

Before the gig started, we stopped by Instrument's new spot to see our buds and visit the infamous teepees. Incredible space. Incredible talent.

J.D. and Vince giving us the tour ...

"Is this thing on?"

We meet at last ...

Tyler and Elsa from Always With Honor with a touching and funny introduction ... thanks again, guys.

Zac strong-arming folks into buying paper and sticky things ...

"It's just a theory" ... Duane, Josh and a few others hear me out regarding my thoughts on relativity.

--

Anyways, it was a rad night. Thanks again, Portland.

We'll have 100 of these 3-color silk-screened posters for sale at our Spit Swap gig this Wednesday. Printed by the fine folks at Seizure Palace right there in PDX. Oh, and we've seen Draplin's poster. Get ready, Washingtonians.

It's 100% official and tickets are now available. Draplin and I will be riding the rails and corrupting each other's respective cities October 19th & 20th.

Something awesome is unraveling. IC vs. DDC. Portland and Seattle. October 19th and 20th.

Our buddy Josh surprised us with a nice little gift last Saturday in San Diego. Killer engraving by Garrett Patz.

Our longtime friend, Karina Sprinkle, asked us to create the identity for her new massage practice. The idea was to convey a sense of calmness and peace, but steer away from typical massage related imagery (hands, Papyrus font). The leaf seemed like an appropriate direction, given their often medicinal qualities, and it also gives a little love to the great PNW. Here's a look at the business card.

Last year, our buddy Josh Higgins asked if we'd cruise down to his city sometime to tell our story and flash some .jpg's on a big screen. We happily agreed, so here we are. We're excited to bring our dog and pony show to the beautiful city of San Diego on April 2nd. We'll be speaking at the legendary Casbah club, but what we're most excited about is The Black Heart Procession will be joining us to shut down the evening. Oh, and a little bonus for you early birds: The first 200 folks through the door get an 18" x 24" silk-screened poster, namely the one you see above. Tickets are $10 advance/$12 day of show and you can purchase them here.

We recently just wrapped a fun logo/business card project for Sparrow Builders, a new general contracting firm headed up by our cousin John Paulsen. John wanted something with a simple, modern and clean aesthetic, so we played around with different styles within those restrictions. The wireframe design was one of the last options we provided and ended up making the cut as the final logo. After the design was green-lit, the fine folks at Mandate Press (check this out) took over and delivered some pretty amazing letter-pressed cards on 110# Cranes Lettra stock. Follow Sparrow Builders and Mandate Press on Twitter.